We wanted more office workers to visit Oporto for lunch instead of having bland desk lunches and leftovers. So naturally, we waged war against boring food.
Outdoor ads across the city teased the audience for eating sad flavourless food and asked them to trade their boring luches in-store for a free Bondi Burger on us.
CD: Letizia Bozzolini | Creatives: Gotham Pillai, Andrew Allsop